Digital Marketing Agency Dubai
Looking for a Digital Marketing Agency in Dubai?
We are Digital Marketing Experts
MarketingLens isn’t just a typical digital marketing agency. We bring unique expertise to the Dubai market.
We have several years of experience in Digital Marketing in Dubai – SEO, Performance Marketing, Digital Analytics – and we provide outstanding support to our clients with their overall digital marketing strategy, including data and digital analytics solutions.
Your Google Expert Team
- Custom Strategies & Breakthrough Results.
- Automated processes ensure efficient workflows.
- Dedicated teams (3-6 experts) provide focused attention.
- Transparent dashboards with clear KPIs empower collaboration and track progress towards your goals.
- We combine deep industry knowledge, media expertise, and platform mastery to craft customer-centric marketing.
BERTI B.
CEO & Head of Digital
BALAZS V. PH.D
Head of Marketing Science
ELY L.
Head of Product & Growth Strategy
Our results as a Digital Marketing Agency in Dubai
Overview of our work implementing digital marketing strategies for UAE-based businesses
The Challenge
- Dubai is a rapidly growing economy, with very specific nuances compared to other markets. At the same time, the digital marketing agencies are often inexperienced or bringing strategies that aren’t adapted to the local market realities.
- Everything in digital marketing changes quite rapidly, and you definitely need an agency who can stay ahead of the curve, research new solutions and possibilities, and make them work for you.
- What worked one or two years ago is already outdated, especially with the dawn of the AI era. If you follow earlier best practices, you can lose a huge chunk of your business to competitors and miss out on many growth opportunities.
- We find that due to the complexities of digital marketing, many Dubai businesses are paying a lot for digital marketing services, but don’t know if those services are working for them.
The Approach
- We start by discussing the unique business challenges of our customers, including their specific pain points, competitors, and industry trends. Without a clear understanding of the business itself, any digital marketing strategy can easily fail.
- We then conduct a full audit of our client’s website for usability, SEO coverage and conversion efficiency and work with the company’s internal web developer team to make improvements.
- As part of this conversation, we ensure we set up robust tracking, test repeatedly, and set up automated ways to report on performance.
- We then review a client’s performance marketing campaigns to see the current state of the client’s paid digital marketing.
- We map out the whole sales process for our client and analyse the lead to sales process to identify milestones and measurement needs (to be able to attribute actual revenue to the campaigns and see actual ROI on their marketing investment).
- Finally, we create a 1st party data activation and utilization strategy, which has a direct impact on the campaign performance.
Honest partnership for business growth
We pride ourselves in our honest relationships with our clients, and we work as business partners to drive growth through digital marketing for our clients in the UAE.
We aim to convey the strengths and weaknesses of the existing digital infrastructure for each of our clients. We give very honest feedback on the state of each client’s website, measurements, business processes, sales efficiency, ad campaigns, etc. so we can develop an action plan to improve and fine tune each element to succeed.
The results
On average, we see we are able to improve digital marketing performance for our clients in a visibly impactful way within the first 6 months. For businesses that use their website to generate leads to drive sales, this means an increase in higher quality leads and a more positive ROI from digital marketing investment. For e-commerce clients, our changes help improve efficiency and increase overall profitability from digital ad spend.
In addition, we tend to see that we provide a noticeable improvement in transparency in terms of how we communicate with our clients. This includes being able to show how much revenue could potentially be attributed to the marketing investment. For a lot of our clients, this is the first time they are presented with these figures.
We also see overall improvements in organic traffic and improved conversion rates by improving the basic website performance and content.
Why choose MarketingLens as your Digital marketing agency in Dubai?
We fully understand the key elements of an effective digital marketing strategy (website usability, CRO, measurements, campaigns) and support you to improve every key element for success.
We will target your whole sales process to increase profitability and revenue for your business through digital marketing.
We have an in-house data team for tailor-made data collection and analytics solutions, including building essential data dashboards to support business decisions.
We are ex-googlers and senior specialists, so we have to expertise to build the most effective performance campaigns tailored to your business.
We aim to understand the complexity of your business and have more than 10 years of experience in almost every industry, supporting international – and UAE clients.
We offer you a transparent and honest partnership and will evaluate your business for viability and will contract you only in case we really think your business goals are realistic, achievable and we are the right partner for you.
We partner with leading brands
Contact Us
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Making the complex digital landscape simple