Our Results in E-Commerce Marketing for Extreme Digital
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Extreme Digital, a leading e-commerce platform in Central and Eastern Europe, offers over 1 million products across 7 countries. Since partnering with MarketingLens, our agency has become an integral part of their marketing team, managing digital marketing campaigns and driving success during the most critical events of the year.
Our results in e-commerce marketing
The challenge
Extreme Digital needed assistance in managing digital marketing campaigns effectively across 7 countries while simultaneously driving record sales during major events like Black Friday and Cyber Monday. Additionally, they needed ongoing support to maintain a consistent increase in ROI and expand their market reach through weekly and monthly promotional activities for global brands.
To achieve these goals, they sought a partner capable of developing and executing tailored digital marketing strategies, leveraging data-driven insights, and ensuring seamless cross-border campaign coordination.
The Solutions
MarketingLens integrated seamlessly with Extreme Digital’s marketing team to deliver a comprehensive strategy that included:
Cross-Border Campaign Management: Automated various aspects of the digital marketing campaigns across 7 countries, while also tailoring strategies to local markets and cultural nuances.
Peak Performance During Major Events: Leading the digital marketing efforts for Black Friday and Cyber Monday, driving record sales through strategic campaign planning, execution, and optimization.
Data-Driven Decision Making: Leveraging advanced audience targeting, competitor benchmark analysis, and pricing strategies to maximise ROI and ensure optimal campaign performance.
Market Expansion: Successfully expanding Extreme Digital’s market reach by entering 4 new markets, capturing new customer segments and driving growth.
The results
Through our collaboration with Extreme Digital, MarketingLens delivered outstanding results:
40% Increase in ROI: Achieved through data-driven campaign optimization and strategic decision-making.
110% Increase in Brand Recognition: Enhanced brand perception and alignment with target audiences through effective messaging and creative execution.
30% Decrease in Cost/Revenue: Optimised marketing spend to maximise revenue and improve efficiency.
Expansion into 4 New Markets: Successfully launched campaigns in new regions, driving growth and brand presence while adapting strategies to local market dynamics.
Why choose MarketingLens to help you with your digital transformation?
Our deep understanding of the e-commerce landscape, especially large-scale international campaigns, ensures tailored strategies and effective execution.
Navigate GDPR complexities with our expert guidance. We’re well-versed in e-commerce challenges and EU regulations.
We have an in-house data team for tailor-made data collection and analytics solutions incuding essential data dashboards to support business decisions
As former Google experts, we specialise in creating high-performing Google Ads campaigns.
With over a decade of experience across diverse industries, we’ve helped international clients achieve their goals.
Our transparent partnership involves a thorough evaluation of your business model. We only commit if we believe your goals are realistic, achievable, and we’re the ideal partner.
Your Google Expert Team
- Custom Strategies & Breakthrough Results.
- Automated processes ensure efficient workflows.
- Dedicated teams (3-6 experts) provide focused attention.
- Transparent dashboards with clear KPIs empower collaboration and track progress towards your goals.
- We combine deep industry knowledge, media expertise, and platform mastery to craft customer-centric marketing.
BERTI B.
CEO & Head of Digital
BALAZS V. PH.D
Head of Marketing Science
ELY L.
Head of Product & Growth Strategy
We partner with leading brands
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